Lime
Chain

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Brand Identity System

Brand Guidelines
Art Direction
Graphic Design

Digital Design

Discovery
User Experience
Visual Design
Icongraphy

They say that blockchain technologies are the future. With the contribution of our friends Kickflip we brought the hereafter by giving LimeChain a steady yet dynamic and stylish outlook which complements its spirit and development direction.

To know one is to think like one - this is why we set ourselves in place of any partner of ours. Our lasting impressions with the identity and essence of LimeChain dictated the branding's direction with its distinctive colour scheme and multicomponent logo.

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The logo itself is composed out of the many building blocks of LimeChain's nature as a brand: the development goal, the blockchain theory, the decentralization and growth, the lemon as a symbol of freshness and energy. We embodied the brand's mood onto media using carefully selected photographies next to meaningful and outspoken messaging.

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Fueled by LimeChain's philosophy of result-driven developing we gave the brand an image that speaks clearly about their personality as such -  a fresh and fully motivated name that sticks to its principles while providing the best outcomes.

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New Business
Jordan Petrov
Partner
+359 88 6406891
jordan@fictiondesign.co
Office — Sofia
7 Stefan Karadzha str.
1000 Sofia, Bulgaria
+359 88 6406891
Office—Berlin
Lohmühlenstraße 65,
12435 Berlin, Germany

+49 152 57363647
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